We're Olivia and Alex.

A couple living and working in Petersburg, NY, building websites for businesses that deserve better than a template.

Why we started this

We live on a small farm in Petersburg, NY with our two kids. It's the kind of place where you know the mechanic who fixes your truck, you buy eggs from the neighbor down the road, and you watch small businesses struggle to get noticed because no one who built their website actually understood what they do or where they live.

That bothered us. Olivia spent years in operations and digital strategy. She knows what a well-run business looks like online. Alex is a software engineer who cares about the craft of writing clean, fast, accessible code. Together, we decided to build the kind of web studio that this part of the world actually needs.

Not an agency. Not a template shop. Two people who will answer your email, know your business by name, and still be here in three years when you want to make changes.

Olivia

Olivia's background is in operations and project management, the work of making sure complex things run smoothly and nothing falls through the cracks. She brings that same discipline to client projects: clear communication, realistic timelines, honest scoping.

She's also the person on the team who thinks hardest about content. What does your customer actually need to read? What makes them trust you? What gets in the way? She's not a copywriter by training, but she's built enough websites to know the difference between copy that works and copy that just fills space.

More recently, she's been exploring how AI tools are changing the way small businesses communicate and show up online, and building that knowledge into how we approach every project.

Alex

Alex is a software engineer. He's spent his career writing code that runs fast, reads cleanly, and doesn't break. He has opinions about the right way to build things, and those opinions are what you're paying for when you hire us.

Every site we build is handwritten, not generated. No page-builders, no theme files full of code that no one understands. Alex knows exactly what's in every site we ship, because he wrote it.

He also cares about accessibility, building sites that work for everyone, not just people with fast connections and new phones. That matters to him, and it should matter to your customers too.

We're not an agency.

Agencies hand you off to an account manager, then to a designer, then to a developer, then to someone you've never talked to before who builds the actual thing. Then they charge you $200 an hour to talk to the account manager again when you want to change a paragraph.

That's not what this is. When you work with Keiter & Co., you work with Olivia and Alex. We scope the project, we build the site, we answer the questions. No handoffs, no middle people, no invoice for an hour of "project management" when we email back and forth.

We're small because we want to be small. We take on a limited number of projects so that every client gets our full attention. If we ever get too busy to do that, we'll tell you honestly instead of taking your money and rushing the work.

Where we work

We build websites for small businesses in Bennington, North Adams, Hoosick, Troy, Williamstown, and the surrounding rural areas. We're based in Petersburg, NY, and most of our clients are within an hour or two of our farm, though we work remotely with businesses farther afield too.